Source: NewsRadio 1040 WHO news release
Des Moines, IA -- NewsRadio 1040 WHO, "The Voice of Iowa," announced today the debut of the new "We Speak Farm Saturday," effective immediately. "We Speak Farm Saturday" will broadcast Saturdays from 5:00-7:00 a.m.
Longtime WHO-AM Farm Director Bob Quinn, along with co-Farm Director Duane Murley, producer of "The Big Show" Nathan Fischer and fellow farm department contributors have teamed up to launch 'We Speak Farm Saturday', debuting June 7th.
"We Speak Farm Saturday" builds upon all that's delivered throughout the week during "The Big Show" with a Market Recap, a weekly "Agriculture USA" segment from the USDA, insightful conversations on Iowa farming, agronomy and food, and will also cover topics such as gardening, farmers markets, rodeos and county fairs.
"Our farm listeners are working early Saturday morning, just like every other weekday," says Quinn. "So, we will provide the same solid farm information they are used to other days of the week. This will also allow us to provide a weekly market summary, recapping the week's trade. We will also have programming for our weekend warriors highlighting subjects like farmers markets and county fairs. It will be all about Iowa."
"We are always looking to deliver more for the hard-working farmers and all those involved in Iowa's agriculture industry at WHO, so we're proud to expand our Ag programming with the launch of 'We Speak Farm Saturday,'" WHO-AM Program Director Cole Bair said. "When farmers and Ag industry workers get in the truck, tractor or workplace on Saturday it's only right we're there with them, too."
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iHeartMedia MARKET owns and operates WHO and is part of iHeartMedia. iHeartMedia, [Nasdaq: IHRT] is the leading audio media company in America, with 90% of Americans listening to iHeart broadcast radio in every month. iHeart's broadcast radio assets alone have a larger audience in the U.S. than any other media outlet; twice the size of the next largest broadcast radio company; and over four times the ad-enabled audience of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next two podcast publishers combined, has the most recognizable live events across all genres of music, has the number one social footprint among audio players, with seven times more followers than the next audio media brand, and is the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services.
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