Source: Mad Mule Media news release
CLINTON, IL. - Mad Mule Media, a new venture from the team behind Rooster Strategy, today unveiled The Ag Rundown, an innovative AI-powered agricultural radio podcast. Now live and accessible at
www.theagrundown.com and on popular podcast platforms, the daily show is designed to provide timely ag news, context, and commentary, while uniquely celebrating farm radio content.
"The idea for The Ag Rundown stemmed from our deep curiosity about how artificial intelligence could serve ag audiences - not as a replacement for traditional broadcasts, but as a powerful tool to support and elevate the incredible work already being done," said James Arnold, Chief Digital Officer, Mad Mule Media. "Our goal was to create a show that truly feels authentic, relevant, and grounded in the enduring values of rural America. We believe we've found that balance with a daily program capturing essential headlines and context and a comprehensive weekly wrap-up."
Beyond synopsizing the day's ag news, the podcast actively features compelling content from diverse farm radio stations, providing listeners with a broad reach of industry insights and expertise. This initiative aims to amplify producers and broadcasters central to the agricultural community.
The launch of The Ag Rundown also marks the formal debut of Mad Mule Media. While Rooster Strategy will continue its established agency work, Mad Mule Media is positioned as a new sandbox for experimentation and bold initiatives. It represents a space where the team can explore and try innovative approaches, including this groundbreaking podcast.
Subscribe to The Ag Rundown on your favorite platforms, like Apple, Spotify, YouTube and others. Or check it out at
www.theagrundown.com.
About Mad Mule Media: Mad Mule Media is a new venture born from the team at Rooster Strategy, dedicated to exploring and implementing bold, experimental ideas in the agricultural media landscape. It serves as an innovation hub, developing unique content and platforms that support and elevate the industry.